The Digital Product Playbook
From vague idea to first sale — what to build, how fast, how to price it, and where to sell it.
What's Inside
- 01Read this first
- 02Step 1 — Pick a problem, not a topic
- 03Step 2 — The smallest thing that solves it
- 04Step 3 — Validate before you build
- 05Step 4 — Build
- 06Step 5 — Price it
- 07Step 6 — Somewhere people can buy it
- 08Step 7 — The first ten sales
- 09Step 8 — What comes after
Who It's For
Good fit if
- You want to sell something of your own but don't know what
- You have an idea and want to know if it holds up
- You have no audience and little time
Not for you if
- You're looking for fast money with no effort
- You already have a running product business
A Look Inside
Realistic expectations:
A first product built from nothing usually sells
in the single digits to low double digits
in the first month — if that.
That's not failure. That's data.
Paraphrased excerpt, shown for preview.